Indian online buyers expect UPI, cards, netbanking, and often cash on delivery. Your store must handle that plus inventory, shipping status, and refunds without spreadsheet chaos.
Core building blocks
Product catalog with variants, cart and checkout, Razorpay (or similar) integration, order admin, and SMS/email confirmations. Multi-vendor marketplaces also need seller onboarding, commissions, and settlement reports.
WooCommerce works for simpler catalogs. Custom Next.js + Node stacks fit unique workflows, high traffic, or marketplace logic.
Launch advice
Start with a clean catalog and reliable payments. Add recommendations, wallets, and loyalty after the basics convert. Dynoserve builds custom e-commerce and payment integrations for brands that outgrow templates.

